Market Research
Our market research lays the framework for how we approach marketing for each client. We determine what industry-specific content your target market is interested in, and where they go to get that information online. We also analyze your online competition (which can be different than your local competition), and formulate a strategy to work to your strengths to win more customers. Online Ad CampaignsWhether your target market spends their time on YouTube, Facebook, or searching through Google looking for your products / services, we can put together a plan that will get your site noticed, and your offers acted upon. Ad campaigns are an excellent way to test your marketplace. With minimal investment, you can have a campaign running and sending new prospects to your website (sometimes within a week). OptimizationIf you are online for the long haul, and have tested your market using an online Ad campaign, you may want to look at performing search engine optimization on your website. This service entails tweaking your content on your website, and making sure any changes to your site are tracked, tested and measured. There is also ongoing work and consultation to expand your brand online, by building links to your site from related sites in your industry. Social MediaWondering what all the fuss is about Twitter, Facebook, and other social networking sites? We can sit down with you and introduce a plan that will gain insight to your target market and help your company receive new business from the social web. e-Mail Marketinge-Mail is one of the most cost effective marketing methods, and if done right, it can reap huge rewards in new business and customer exposure. We offer an online newsletter system that delivers content straight to your customer or prospects inbox so you can form a long-lasting, prosperous business relationship with them. We don't want to waste your time (or ours), but we can guarentee if you spend an hour with us, you will walk away from the meeting with some ideas on how the web can help your business succeed. Our fees vary due to every industry, customer, and marketplace being different. Feel free to contact us to discuss your project for specific pricing.
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